Current Lesson
Course Content

Develop your stakeholder mapping and make a risk assessment

Objective for this module: To segment your key stakeholders and to develop a business risk assessment. 

Exercise: You will create a contact plan to manage your stakeholders and develop a business risk assessment.

Our high-level Stakeholder Matrix will help you manage your Stakeholders effectively by segmenting your stakeholders into 4 different strategies:

• Monitor and Respond
• Keep Informed
• Collaborate
• Maintain Confidence

To identify in which segment your stakeholder belongs, you simply need to rate them based on the following 2 dimensions:

• Influence (Extent to which this group or person’s buy-in is needed to move forward)
• Impact (Extent to which the project will impact this group/person)


Consider your risk assessment for the type of business you are developing, even if you are still developing your MVP and/or first POCs. 

End-user is the term used for any route to market (B2B, B2C etc).

Material to develop your critical thinking:

  • Mentor interviews (Olga Kotsur)